Plenty of Fish – Internet Dating and Markus Frind

Posted by kboon on January 14, 2010 under Stories | Comments are off for this article

The best way to start this blog is begin with a story.

This will be the first article in a series on Entrepreneurs who have created success using the web. I’ll try to vary the industries because I want to show examples from a variety of backgrounds.

Markus Frind is the CEO of Plenty of Fish, who as a lone entrepreneur and software programmer created a free dating site. His website has attracted over 10 million people and has generated millions of dollars in ad revenue. Started as one entrepreneur with an innovative idea, and created a personal fortune of over $10 million per year.

According to this interview on CBC he spends an hour or two a day working his business.

(Note: Please let me know if you have any troubles viewing this video)

The Question for business owners and entrepreneurs:

What has Markus accomplished?

He had an Idea.
He Committed some Time to build the website.
He made it easy for visitors to understand the Value & Message: Internet Dating and IT’S FREE!
He Built a Community – The tools were made simple for a community to develop.
He Found a Revenue Stream – Through Google Adsense.
He made the business Self Running – He created a business that is easy to manage and his time commitments are minimal.